EricaJewels isn’t just a jewelry brand—it’s a heartfelt family story. Founded by Eric, his wife Shan, and his sister Eva, we are a close-knit team united by our passion for creating jewelry that embodies grace and inspires joy in everyday life.

It all began when Shan got her helix piercing and searched for dainty jewelry to enhance her new look. To her frustration, most options were prohibitively expensive. While many designs were beautiful, the high cost of 14k real gold made them inaccessible. Shan shared her experience with Eric and Eva, and together they sparked an idea: why not craft elegant, delicate designs that are also affordable?

That simple idea gave birth to EricaJewels: Where Dainty Meets Shine. Our mission became clear—to create jewelry that is stylish, high-quality, and up to ten times more affordable than other options on the market.

As our journey continued, we realized our designs resonated with an even broader audience. Whether you’re adorning helix, tragus, or other piercings, or simply looking for chic everyday earrings, EricaJewels has something for everyone. Over time, our collection expanded to include hoops, studs, bracelets, and necklaces, all meticulously designed to celebrate individuality and timeless style.

At EricaJewels, we believe every piece of jewelry should feel as special as the moments it represents. That’s why everything we create reflects our core promise: Where Dainty Meets Shine.